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Project Case | Beijing's First Huawei Flagship Store Opened in Wangfujing

Jan 22, 2024

Wangfujing, Beijing is known as the "Golden Street".

Where the unique "first-store economy" was generated.

In early 2024, Beijing’s first Huawei flagship store came in Wangfujing.

The grand opening of Beijing's first Huawei flagship store in Wangfujing was held.

Beijing's first Huawei flagship store is located on Yintai in88 Building in Wangfujing which is the expensive area. Huawei unveiled its full range of latest products and products-based scenarios here. Through powerful intelligent lighting control products, LTECH once again creates high-quality commercial lighting, highlighting the aesthetics of Huawei's flagship store in design.

Defining high-quality lighting for commercial stores

Huawei flagship store in Wangfujing, Beijing covers an area of more than 1200 square meters. It adopted the glass material for the facade. 17 integral and large glass curtain walls with a height of 12.8m make the facade surface smooth and the interior space spacious. The store utilizes a large area of light films to present the aesthetics of lighting. Through LTECH DALI-2 DT8 tunable white LED drivers, the changes in brightness and color temperature are accurately controlled to create a unique lighting atmosphere, making it a shining store in Wangfujing.

Huawei’s hot-selling smart phone for the year—Huawei Mate 60 Pro has become the most popular one that makes people stick around. As a smart phone that people line up to buy, mate 60 Pro's focal length for taking ultra-clear images and video is much loved by Huawei fans. To show the robust performance of the phone for photography, the lighting environment in store plays a crucial role.

The dimming depth of LTECH DALI drivers is 0.01%. As the pioneer of super depth dimming, LTECH is the first brand in the industry whose DALI drivers achieve 0.01% dimming depth. The dimming is smooth and delicate with no flicker throughout the entire process, complying with IEEE1789 standard and reaching the high frequency exemption level. It not only highlights the aesthetics of Huawei store in design, but also creates a comfortable store environment for Huawei fans to experience flicker-free store lighting that adapts to different frame rates, aperture, focal length and other settings of mobile phones, cameras and other shooting devices. They can get the deep sense of sci-fi, innovation, and futurism.

Creating lighting that works for scenes

The flagship store not only provides Huawei's latest product experience, but also creates diversified immersive experience spaces for audio-visual entertainment, smart office, sports and health, smart travel, and smart home.LTECH DALI-2 DT8 tunable white drivers intelligently control the lights to allow for a comfortable lighting environment for different spaces.

As an important product and Huawei’s latest popular model centrally located in the store, the flagship SUV with a cabin full of screens M9 and Luxeed series, AITO series are surrounded by the glass curtain walls, which look visually appealing under the illumination of both natural light and interior light.

To create different lighting environments for different areas in the store,LTECH's intelligent DALI drivers feature stable, reliable control and 100% compatibility that are suitable for indoor Class I/II/III lamps and meet lighting demands in all kinds of scenes. They are also designed with constant power that can stably maintain consistent light brightness during color temperature changes. Apart from providing product experience, Huawei has created an concept of "urban living room" that integrates social networking, sharing, and learning.

Intelligent lighting with color temperature adjustment

The glass curtain wall design for the facade has become a unique landscape in Wangfujing. The unique design details in the store bring a lot of surprises to in-store experience. In addition to the immersive scenes and product experiences, the store is filled with green vegetation.Crisscrossing plants interwove together to create a natural oasis, which forms a strong contrast with the gray steel and concrete outside the door. The store makes use of the subtle changes in color temperature of light to highlight the thoughtfulness of the design details.

The LTECH DALI-2 DT8 intelligent LED drivers used in this application have an adjustable color temperature range of 1000K-10000K, which makes it possible to adjust color temperature of warm light and cool light and control brightness so as to create the light for top light film to illuminate every corner of the store. Color temperature of lighting helps deliver the sense of the space and present the story.

LTECH has built flagship stores for Huawei in multiple cities. Each flagship store will combine the city's cultural environment to create a store image and in-store design. Lighting adds credits to the uniqueness of the store.

Huawei Flagship Store in Taikoo Li Qiantan, Shanghai

● Click to view details:Huawei Flagship Store in Taikoo Li Qiantan, Shanghai

Huawei Tianjin Flagship Store

● Click to view details:Huawei Tianjin Flagship Store (the Largest Offline Store in North China)

Huawei Intelligent Life Hall

● Click to view details:Huawei Intelligent Life Hall

Huawei Shanghai Flagship Store

● Click to view details:Huawei Shanghai Flagship Store ( Largest Global Flagship Store)

Shenzhen Bantian Huawei 5G Base

● Click to view details:Shenzhen Bantian Huawei 5G Base

Huawei Qingdao Flagship Store

● Click to view details:Huawei Qingdao Flagship Store

LTECH has created commercial lighting for many Huawei flagship stores across China, and LTECH DALI series intelligent drivers have been used in projects many times. In 2005, LTECH invested in R&D to develop DALI products. In 2007, we launched DALI control devices and DALI dimmers. In 2018, we developed the revolutionary T-PWM Super Depth Dimming Technology, which is applied to our DALI drivers. The dimming technology solved the pain points of several common dimming technologies in the industry, including CCR simulation, PWM, and CCR+PWM. LTECH put forward four professional dimming standards to the industry and define the new dimming standards, which are flicker-free, smooth, precise and depth dimming. Let healthy and comfortable lighting be used in various scenes.

LTECH is a Regular member of the DALI Alliance and a member of the DALI Alliance China Focus Group. LTECH DALI products have always strictly followed the protocol standards of the DALI Alliance. The DALI drivers released on the market have passed the DALI Alliance certification, and have obtained China’s compulsory CCC certification and foreign UL and FCC , TUV, CE, RCM, ENEC, KC, EAC, BIS, ROSH and other authoritative certifications.

LTECH will continue to create commercial lighting solutions for Huawei flagship stores in many cities across China. The power of LTECH products has enabled them to achieve high-quality display effects and personalized lighting atmosphere for commercial stores in various cities. LTECH has dived deep into the industry for more than 20 years and has a complete range of smart lighting control products, which can be classified into “LED controller”, “Intelligent LED driver” and “ Smart home”. We have provided a large number of competitive, safe, and reliable products for numerous smart homes, smart offices and smart hotels. We have created tens of thousands of medium- and large-size lighting projects and will continue to provide one-stop intelligent lighting control solutions to our global customers.


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